Cross-Category Collaboration:
The New Growth Engine of Luxury
Fashion
Travel
Beauty
Art
Technology
Automotive
02
Networking
Curated peer connections in a setting built for partnership, not small talk.
THE CROISETTE
Where the world comes
to be seen.
Cannes is not a backdrop. It is an argument — that beauty, ambition and craft belong together. The Boulevard de la Croisette has hosted the defining cultural moments of the last century: the red carpet, the yacht-lined harbour, the light on the Mediterranean at dusk. It is a place where deals are made over rosé, where a handshake on a terrace carries the weight of an industry. For luxury brands, it is not merely a venue — it is a statement of intent.
The hills of Mimosa. The beaches of the Lérins Islands. The casino lights. The film festival's gilded archive. The superyachts anchored in the bay. Cannes carries every register of luxury simultaneously — and does so without effort.
YOUR VENUES
01
CONFERENCE
Palais des Festivals et des Congrès
Home to the Cannes Film Festival and one of Europe's most iconic convention stages. The Palais sits directly on the seafront promenade — its red carpet steps as famous as any in the world. Inside, a world-class auditorium and breakout spaces set against the Mediterranean.
02
WELCOME COCKTAILS
Carlton Cannes, a Regent Hotel
The Carlton has presided over the Croisette since 1911. Its domed towers are as synonymous with Cannes as the Palme d'Or. The iconic terrace — where Hitchcock filmed and Cary Grant drank — sets the scene for your welcome reception as the sun drops over the Bay of Cannes.
03
INAUGURAL PARTY
Hôtel Barrière Le Majestic Cannes
The Majestic is Cannes' most storied grand hotel — a place where film stars, fashion editors and heads of state have gathered for generations. Private salon spaces, an immaculate garden terrace, and the warmth of a Barrière welcome make it the perfect backdrop for a party.
Film Festival
Since 1946
Croisette
1.8 km seafront
Yachts
Bay of Cannes
Côte d’Azur
Mimosa bloom
Climate
Mediterranean
WHY IT MATTERS
Collaboration is the new competitive advantage.
Cross-category collaboration is widely discussed — rarely mastered. The brands that win move beyond category boundaries to create partnerships with real cultural impact, expanded reach and measurable revenue.
This is where you gain the tools, methods and network to launch products and experiences only possible at the intersection of industries. The result: offerings no competitor can replicate.
New markets
Audiences neither brand could reach alone
New audiences
Desire amplified across category lines
Commercial value
Growth that compounds at every intersection
WHO YOU'LL MEET
The decision-makers leading the way.
C-suite leaders, brand presidents, creative and commercial directors from global brands, agencies, and next-generation disruptors — spanning fashion, beauty, hospitality, fine art, automotive and technology.
WHAT YOU'LL EXPERIENCE
Insights that become growth — now.
Keynotes, panels and intimate workshops — plus drinks receptions and curated breaks. Not trends. Not theory. The real mechanics of making collaboration work: aligning vision and turning creativity into measurable impact.
Venue
Palais des Festivals et des Congrès, 1 Boulevard de la Croisette, 06400 Cannes, France
Dates
Tuesday 3 November 2026
Wednesday 4 November 2026
Thursday 5 November 2026
